CWB: How to create a marketing strategy for your social enterprise (Day 1 of 2)
Date and Time
Thursday Apr 22, 2021
9:30 AM - 12:30 PM BST
Location
This event will be delivered over Zoom if the government guidelines remain the same
Fees/Admission
Members: FREE
Non-Members: FREE
Contact Information
Amy Rutherford 07736971807
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Description
Please note this workshop is for people who are looking to start up or run a Social Enterprise or Charity in the Sheffield City Region and is delivered under the Community Wealth Builder (CWB) programme. Click here to find out more about the Community Wealth Builder programme
Marketing is a fundamental part of doing business, whether that's for commercial gain or to achieve your social objectives. Knowing your customers, your competitors and your market place is the key to driving awareness, engagement and, ultimately, having an impact.
Through attending this interactive 2 half day workshops, delivered by Marketing Strategy specialist Laura Stead, you’ll discover how to;
- effectively market and promote your social enterprise
- construct a basic marketing strategy
- make the most of the resources available to you
We'll also explore marketing messaging and how to tailor your messaging to maximise customer engagement.