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DTSTART:20210422T083000Z
DTEND:20210422T113000Z
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SUMMARY:CWB: How to create a marketing strategy for your social enterprise (Day 1 of 2)
DESCRIPTION:Please note this workshop is for people who are looking to start up or run a Social Enterprise or Charity in the Sheffield City Region and is delivered under the Community Wealth Builder (CWB) programme. Click here to find out more about the Community Wealth Builder programme\n\n\n\nMarketing is a fundamental part of doing business\, whether that's for commercial gain or to achieve your social objectives. Knowing your customers\, your competitors and your market place is the key to driving awareness\, engagement and\, ultimately\, having an impact. \n\n\n\nThrough attending this interactive 2 half day workshops\, delivered by Marketing Strategy specialist Laura Stead\, you'll discover how to\;\n\n effectively market and promote your social enterprise\n construct a basic marketing strategy\n make the most of the resources available to you\n\nWe'll cover a wide range of promotional techniques that can be used and we'll explore how a strong brand can help to attract customers.\n\n\n\nWe'll also explore marketing messaging and how to tailor your messaging to maximise customer engagement.
X-ALT-DESC;FMTTYPE=text/html:Please note this workshop is for people who are looking to start up or run a Social Enterprise or Charity in the Sheffield City Region and is delivered under the Community Wealth Builder (CWB) programme. Click here to find out more about the Community Wealth Builder programme
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\nMarketing is a fundamental part of doing business\, whether that'\;s for commercial gain or to achieve your social objectives. Knowing your customers\, your competitors and your market place is the key to driving awareness\, engagement and\, ultimately\, having an impact. \; \;
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\nThrough attending this interactive 2 half day workshops\, delivered by Marketing Strategy specialist Laura Stead\, you&rsquo\;ll discover how to\;\n