Local Brand Agency, District Four Design, re-shape The Property Shop brand identity for 2022.
For over 20 years, The Property Shop has provided landlords and tenants with a quality lettings and rental service in and around West Yorkshire. As a small, family run business, their core values are built around providing exceptional customer service and they pride themselves on delivering a personal touch.
We were approached by TPS to help them re-align their business goals as they understood, in this ever-changing and saturated market, it was key for them to cement their position as a leader in this field. After our initial discovery session, it was clear they're current brand offering wasn't working for them how it needed to so we used this as our starting point for their rebrand journey.
- Set their brand apart from other estate agents in the area.
- Revitalise and elevate their brand.
- Communicate their friendly, approachable values.
- Re-align their core goals to create a consistent on-brand identity across multiple touchpoints.
- Bring the personal touch back to estate agents.
- Visually communicate their core business values.
- Create a unique identity paired with personable messaging.
- Communicate their family business values and bring back the personal touch to estate agents.
Guided by thorough market research and analysis, we were able to create a strong, cohesive brand identity that really made them stand out against the competition. One that not only reflects their personality and experience, but their core business values and goals.
The Property Shop now have all the resources and tools to execute their brand across multiple touchpoints, raising their profile and cementing their position as industry leaders in the property industry.
Scope of Work
• Brand Strategy
• Brand Identity
• Interior & 3D Concept Design
• Marketing Collateral
• Promotional Material
• Vehicle Livery
• Internal & External Signage
• Website Design
District Four Design have helped complete a full re-branding for our Lettings Agency as we branched out into the Estate Agency sector. Being a small business we have always DIY’d our way through marketing/branding though we have always been aware we were due for an upgrade. Having spoken to Kyle on many occasions, we were able to formulate a plan of action for a full re-brand from the logo, signage, shop fit out, clothing, brochures etc. The range of District Four Design’s services, in depth knowledge and connections have not only meant that we have a achieved a highly professional re-brand but at a fantastic price also.
It can be a tough decision bringing someone into a small business to make large changes but they took the time to understand our goals and ideas before conveying our ideas into the re-brand. We have received fantastic feedback from our local community and our team feels re-energised ready for a push forward with the business.
My highest recommendation would be to have at least a discussion with Kyle as to how District Four Design could help your business as they have with mine. I hope to continue our longer term professional relationship, with them guiding us through the expansion phase of our business.
To find out more about District Four Design's services and how we can elevate your brand, contact us at districtfour.co.uk