Launchpad: Creating Compelling Content
Date and Time
Thursday Aug 19, 2021
9:00 AM - 12:00 PM BST
Location
This event will be hosted online through Teams.
Fees/Admission
This event is fully funded under the Launchpad SCR Programme, for businesses based within South Yorkshire (Sheffield City Region).
Contact Information
Business Support Team
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Description
Join Brett Riley-Tomlinson of Novus Marketing Solutions as he shares his marketing insights.
For thousands of years, the way we passed on information was through stories. Stories are powerful vehicles of communication that you can use to drive your business forward. However, for many businesses, the only content they put out is sales content. In 2021, this is guaranteed to turn people off.
You need to focus on engaging your audience, which means talking TO them about the things they want to know, rather than talking AT them. You need to be giving value to your audience at all times.
A question we get asked all the time is: How do we make compelling content on a regular basis without getting stuck for ideas?
This workshop is all about creating compelling content that will motivate and inspire your audience to buy from you. I will also teach you the tricks we use to constantly come up with new ideas and concepts.
Covering: words, voice and video - we will explore how to use these different methods of communication across various platforms, and the benefits you will see.
